Evaluation of final product

After 5 long months of hard work, I have finished my blogging.I'm really proud of the girls and what we done together as a group, we were all motivated and determined to do the best that we could to produce a music video that people could watch on repeat but also following the conventions of a music video. I really enjoyed this coursework unit and got a better understanding on music videos and the products that goes with it. 

Evaluation Question 1: In what ways does your media products use, develop or challenge forms and conventions of real media products?

24. Kadija, Rojal, Shenaya from 283goswell on Vimeo.

Evaluation Question 2: How effective is the combination of your main product and ancillary texts?

Evaluation Question 3: How did you use media technologies in the construction and research, planning and evaluation stages?

Evaluation Question 4: What have you learned from your feedback?

Final Digipak And Advert

Final Advertisement 

CD Inside Panels 

CD Outside Panels

Digipack Audience Feedback

Digipak: Peer Review

Audience and Teachers Feedback 

Today I showed my first draft of my digipak to one of my friends to get their opinion on it. He said that everything is good except the advertisement as he felt that it is too squashed together. Taking his view on board I will find a way of making more space around the album cover, and all the key information so that it is more appealing.

I also asked group 13 about my digipak they said that the like the use of the imagery with the geometric shapes and the style that it is done in, the use of the white background to allow the font to be really clear, the font used as the compliment one another especially for the LOST and overall they thought that it suits the genre and not much improvements to be made.


When I asked my teacher, she was impressed with the design and thought that it I was very professional, how with the album front cover she felt that the bottom of the image of Shenaya was very sharp and felt that it need to be fixed in a way that it fades in or has the same effect like the one on the advertisement.

Digipak Influences

When designing my album cover design I was inspired by the composition of this album for Annie Mac Presents 2013 I wanted to have Shenaya's face as the centerpiece with the text above and below the vector. The design of Annie Mac is very simple and you can see that it looks like her. My design is very intricate with her face but you can still see her clearly. 

For the geometric portrait I was inspired with designs like this, I felt that a design like this would really work with the genre of dance/electronic to give it a dynamic look to it. Having it consistently would make the audience get used to seeing Shenaya in this style.  

Digipak First Draft

The Screening!!

Today was the screening of our music videos at The Screen At The Green. We watched everyone's video and got feedback from the audience on what they liked/disliked about it. I particularly wanted to get the crowd audience on the arguing scene and wanted to know whether or not it suited the video.

Information for Album Cover

Ancillary Pitch

Geometric Shape Design Pratice

Here is an example that I designed of how I am going to do the graphic Illustration of Shenaya on the album cover and the rest of the advertisement. As you can see it is very intricate and you can still see her face clearly. I will have Shenaya central of the album cover with her name above her and the album name below her. 

Research: Planing The Ancillary Product (Planning and Final Idea)

Photoshop Practice

Ancillary Products: Do's and don'ts

Research: Analysis of real ancillary work

Researching ancillary products: Summary of class discussion

Production of music video: All effects added

From the music videos we was watching as we was editing we was influenced by some special effects that we saw. Having the credits for Shenaya's name and the title of the track would make the audience know who exactly she is and what she is singing. The girls and I thought that this would be a good thing to have as we didn't want our target audience to be clueless about who she is, especially that she's a debut artist. We decided to use the bad TV effect followed by the white noise to cut the music and have the arguing scene. At first we wanted to have this at the beginning but it didn't feel or look right. We was also influenced by the Kaleidoscope effect and put it at when the beat drops at 2:56 this gave it a fun, vibrant visual feel to the track which makes you want to get up and dance.