Wednesday, 17 December 2014

Planning of Ancillary products: Short list

Fonts:

  • To create synergy between the ancillary products and the music video, I plan to use the same font we used in the music video (Century Gothic). 
  • Because it's a simple font, I want to use a different font (possibly Respire or Rockwell), which looks like a font electronic artists would use.
Colours:
  • Although electronic can get away with using multiple colours, I want to stick to the do's and don'ts list and only use three different colours
  • As a result of this, I decided to stick with a black and white colour scheme with red accents (such as fonts, highlights, possible stars on the advertisement)
Layout:
  • I want to have a six-panel digipak (front cover, track listing, CD placement, thank you note, behind the scenes photo, photo with artist)
  • For the advertisement, I will have the CD cover in the bottom left corner, a head-to-toe photo of me on the right, and all the text above the CD cover
Design:
  • For the digipak, I want to have a close-up photo of myself on the front cover in black&white, but have my red lipstick highlighted
  • The CD itself will be red with white font
  • The track listing panel will be a white background with black font for the song titles and red font for any featuring artists
  • All important and required information needed on the digipak will be in black font along the bottom of the digipak

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